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Why Netflix Pays More But Gets Less: The Creator Economy Advantage

Why Netflix Pays More But Gets Less: The Creator Economy Advantage

Netflix dropped $5 billion on wrestling while YouTube pays creators $70 billion and generates $40.7 billion annually with content costing 80% less. Discover how your high-ticket business can build systematic authority instead of expensive collaboration strategies.
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How to Make Your Expertise Go Viral: Lessons from CeraVe's $2B Medutainment Empire

How to Make Your Expertise Go Viral: Lessons from CeraVe's $2B Medutainment Empire

CeraVe built a $2B empire by making expertise entertaining. Their "medutainment" playbook shows high-ticket owners how to outsell TikTokers with credibility.
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YouTube Eliminates Your Competition and Upgrades Your Tools (Here's How to Capitalize)

YouTube Eliminates Your Competition and Upgrades Your Tools (Here's How to Capitalize)

While most high-ticket business owners are still figuring out ChatGPT, Perplexity just launched Comet, an AI browser that could automate half your daily tasks for $200/month.
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When Markets Panic, Smart Brands Pivot: 7 Campaigns That Turned Crisis Into Competitive Advantage

When Markets Panic, Smart Brands Pivot: 7 Campaigns That Turned Crisis Into Competitive Advantage

While most brands panicked during 2025's chaos, seven companies saw opportunity. Here's how they turned crisis into competitive advantage.
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Beyond ChatGPT: How AI Browsers Are Reshaping High-Ticket Business Operations

Beyond ChatGPT: How AI Browsers Are Reshaping High-Ticket Business Operations

While most high-ticket business owners are still figuring out ChatGPT, Perplexity just launched Comet, an AI browser that could automate half your daily tasks for $200/month.
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Google's AI Max Transparency: What Every High-Ticket Business Owner Needs to Know

Google's AI Max Transparency: What Every High-Ticket Business Owner Needs to Know

Google Ads' AI Max reporting ends the guesswork. High-ticket business owners can now see if AI automation brings qualified leads or just burns budget.
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